TedX Breckenridge
TedX Breckenridge
When TEDxBreckenridge launched in 2020 to bring “ideas worth spreading” to the heart of Summit County, they turned to West Ridge to build their brand and entire digital ecosystem from the ground up. From naming and logo development to a fully integrated content and marketing strategy, we’ve been TEDxBreckenridge’s creative partner every step of the way. Together, we built a lasting brand identity—anchored by themes developed in collaboration with local artists—and rolled out everything from sponsorship decks to event graphics, business cards, and a high-performing Squarespace site. We also managed year-round marketing across email, social, and paid channels to keep the TEDx message top of mind in the community and drive momentum toward annual events.
When TEDxBreckenridge launched in 2020 to bring “ideas worth spreading” to the heart of Summit County, they turned to West Ridge to build their brand and entire digital ecosystem from the ground up. From naming and logo development to a fully integrated content and marketing strategy, we’ve been TEDxBreckenridge’s creative partner every step of the way. Together, we built a lasting brand identity—anchored by themes developed in collaboration with local artists—and rolled out everything from sponsorship decks to event graphics, business cards, and a high-performing Squarespace site. We also managed year-round marketing across email, social, and paid channels to keep the TEDx message top of mind in the community and drive momentum toward annual events.
Client
TEDx Breckenridge
Client
TEDx Breckenridge
Project Type:
Brand Strategy & Marketing
Project Type:
Brand Strategy & Marketing
RELEASE
2020
RELEASE
2020
LOCAL GONE GLOBAL
LOCAL GONE GLOBAL
Over the past five years, that strategy has paid off: ticket sales have increased each year, with a 31% year-over-year spike in 2025 alone—reaching over 1,500 total. Through lean but effective campaigns powered by social media, meta ads, community partnerships, and PR, we’ve built a highly engaged local following while driving over 400,000 video views of TEDx talks. Our email campaigns average a 52% open rate, and our SEO and content work has grown site traffic by 17% year over year. From vision to execution, TEDxBreckenridge is proof that smart, strategic storytelling can spark real community impact—even on a nonprofit budget.
Over the past five years, that strategy has paid off: ticket sales have increased each year, with a 31% year-over-year spike in 2025 alone—reaching over 1,500 total. Through lean but effective campaigns powered by social media, meta ads, community partnerships, and PR, we’ve built a highly engaged local following while driving over 400,000 video views of TEDx talks. Our email campaigns average a 52% open rate, and our SEO and content work has grown site traffic by 17% year over year. From vision to execution, TEDxBreckenridge is proof that smart, strategic storytelling can spark real community impact—even on a nonprofit budget.
